✦ unitQ Customer

Recognized by users for outstanding digital experiences

Pinterest is a visual inspiration platform serving 600 million monthly active users worldwide. Its app lets people discover ideas, save Pins, shop styles, and explore topics ranging from recipes and fashion to DIY projects and home design.

What users love about Pinterest

Based on 275,535 reviews of Pinterest in 2025, these are the three themes users mentioned most consistently.

Content & variety

Endless inspiration across every interest — weddings, home design, recipes, fashion. Users say Pinterest surfaces relevant, high-quality content that feels personally curated.

Features & functionality

Boards, visual search, shopping integration, and idea organization turn browsing into actionable planning. Users say it's more useful than a simple image feed.

Design & UX

The grid layout, image quality, and smooth scrolling create a premium, calming experience. Users consistently call it the most visually appealing social platform they use.

What users are saying

Real reviews from real customers in 2025.

The best app for inspiration — from home décor and recipes to fashion and DIY ideas, everything is beautifully organized. It's easy to use, visually inspiring, and perfect for saving and sharing creative ideas anytime.

App Store Review

The latest update really improved the app! It runs smoother, the new features are super useful, and I love the fresh design tweaks. It's clear the developers are listening to user feedback and working hard to make this app better with every version. Keep up the great work!

App Store Review

One of the safest social media platforms… you will never/rarely ever see cases of harassment or cyberbullying — makes it the safest and 'cleanest' platform to use.

Google Play Review

Get Pinterest

Pinterest is a visual discovery platform where 600+ million users find ideas, save inspiration, and shop across topics from recipes and fashion to home design and travel.

Our methodology

The Epic Awards are based entirely on public feedback. unitQ analyzed 83.3 million reviews from the Apple App Store and Google Play throughout 2025. Our AI models identify themes, assess sentiment, and calculate the unitQ Score to recognize the apps delivering the highest-quality experiences.

Learn how we determine winners →

EVALUATION PERIOD

January 1 – December 31, 2025

ELIGIBILITY

See eligibility criteria and program details.

Think you have an award-winning experience?

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Pinterest